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🎯 Target devices and locales

This page explains how to choose which kiosks a campaign runs on and how languages are applied across locations.

Leo avatar
Written by Leo
Updated over 5 months ago

Targeting model

  • You target kiosks directly from the campaign.

  • The UI includes quick-select options for country and location to speed up targeting.

  • There are no rules-based groups. Selection is explicit.

  • A device can be targeted by many campaigns over time, but only one campaign is active at a given moment based on schedule and conflict rules.

Choose devices for a campaign

  1. Open your campaign and go to Targets.

  2. Search or browse and select kiosks.

  3. Use quick-select to add all kiosks in a country or a location if needed.

  4. Save your selection.

Editing targets after publish

  • You can add or remove devices at any time.

  • Devices apply the campaign on the next online check and reload cycle.

Locale behaviour

  • Each Location has Translation preferences:

    • Default language for all kiosks at that location.

    • Preferred languages used when available in the campaign.

  • If a preferred language is not provided in the campaign, kiosks fall back to English.

  • Enterprise option: set a default fallback language at the organisation level.

Working with translations in campaigns

  • Translations are per field. Switch languages using the tabs at the top of the editor.

  • Required fields must be completed for any mandatory locales defined by the experience author.

  • Use Preview to check each locale before publish.

Tips and good practice

  • Keep campaign names clear, for example: Spring Promo v2 — EN/FR.

  • Confirm each targeted location has matching translation coverage.

  • When testing different targeting sets, duplicate the campaign and assign it to a small device list first.

What campaigns do not control

  • Campaigns manage content and data only.

  • Brightness, volume, screen timeout and other device settings are configured at the kiosk level and in device actions, not in campaigns.

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