Campaigns & content management
For users managing marketing content, digital signage, and in-store messaging.
10 articles🧩 Campaign model: Experiences, Releases, and CampaignsThis page defines the CMS model so teams know what they are creating, editing, and scheduling.Updated 21 Aug 2025🔗 Create and manage Links Analytics (QR codes) in Merlin CloudUse Links to generate QR codes to a campaign or any URL. Deploy to a specific location and track scans from the dashboard.Updated 21 Aug 2025📝 Create a campaign: from draft to publishCreate a campaign for an Experience Release: add content, validate required fields, preview, and publish; this page shows how, step by step.Updated 21 Aug 2025🗓️ Schedule a campaign: time, conflicts, and updatesThis page explains how scheduling works, what happens at start time, how conflicts are resolved, and how devices receive updates.Updated 20 Aug 2025🎯 Target devices and localesThis page explains how to choose which kiosks a campaign runs on and how languages are applied across locations.Updated 21 Aug 2025🗂️ Versioning and previewsThis page explains how campaign versions are created, how to compare changes, and how to preview content before it goes live.Updated 21 Aug 2025🧪 A/B testing with campaignsRun simple A/B tests by creating two campaigns and assigning them to different devices. Analysis is manual; there’s no auto-winner promotionUpdated 20 Aug 2025🖼️ Assets and media limitsThis page explains supported formats, size guidance, CDN caching, and how assets update on devices so campaigns stay fast and reliable.Updated 20 Aug 2025🔔 Notifications and auditThis page explains how the CMS notifies your team about campaign events and how the audit trail records every change.Updated 21 Aug 2025🔐 Roles and permissionsThis page explains who can do what in the CMS for campaigns. It also covers optional approvals and audit trails.Updated 21 Aug 2025